Marketing Automation in the AI Era: Transformation, Not Replacement

AI isn’t replacing marketing automation platforms—it’s transforming them. Here’s how the marketing automation landscape is evolving and what it means for your technology strategy.

September 9, 2025 · 4 min · GlobeCom Team

Apple Mail Privacy Protection: What It Means for Email Marketing

Apple’s Mail Privacy Protection is disrupting email marketing metrics. Here’s what’s changing and how to adapt your email strategy.

September 21, 2021 · 5 min · GlobeCom Team

Getting Started with Marketing Automation: A Practical Guide

Marketing automation can transform how your team engages prospects and customers. Here is a practical approach to implementing automation that delivers real results.

March 11, 2020 · 4 min · GlobeCom Team