https://globecomtech.ltd/tags/influencer-marketing/ Recent content in Influencer Marketing on GlobeCom Insights Hugo en-us Tue, 22 Apr 2025 00:00:00 +0000 https://globecomtech.ltd/posts/2025-04-22-b2b-creator-partnerships/ Tue, 22 Apr 2025 00:00:00 +0000 https://globecomtech.ltd/posts/2025-04-22-b2b-creator-partnerships/ B2B creator partnerships have evolved beyond simple sponsorships. Here’s how to build strategic collaborations that deliver genuine business impact. https://globecomtech.ltd/posts/2024-08-06-b2b-influencer-marketing-strategy/ Tue, 06 Aug 2024 00:00:00 +0000 https://globecomtech.ltd/posts/2024-08-06-b2b-influencer-marketing-strategy/ B2B influencer marketing has matured beyond early experiments. Here’s how to build programs that deliver measurable business impact rather than vanity metrics. https://globecomtech.ltd/posts/2023-04-06-b2b-influencer-marketing/ Thu, 06 Apr 2023 00:00:00 +0000 https://globecomtech.ltd/posts/2023-04-06-b2b-influencer-marketing/ B2B influencer marketing is finally maturing beyond celebrity endorsements. Here’s how to build authentic partnerships that drive real business results. https://globecomtech.ltd/posts/2022-09-20-b2b-influencer-marketing/ Tue, 20 Sep 2022 00:00:00 +0000 https://globecomtech.ltd/posts/2022-09-20-b2b-influencer-marketing/ Influencer marketing isn’t just for consumer brands anymore. Here’s how B2B companies are partnering with industry voices to extend their reach—and how to do it well. https://globecomtech.ltd/posts/2021-07-13-creator-economy-b2b-marketing/ Tue, 13 Jul 2021 00:00:00 +0000 https://globecomtech.ltd/posts/2021-07-13-creator-economy-b2b-marketing/ The creator economy isn’t just for consumer brands. B2B companies are finding new ways to work with creators and build their own creator capabilities.